ez Income Makers Newsletter:
April 3, 2009
Published by Mitch Hopkins
'Welcome' Everyone.
Hope all is going well. At least better than the luck
I've been having. Half my sites are down, the old
hosting account I've had for a long time seems to be
having issues recently so I'm switching. Glad I have
backups and used Dreamweaver so reinstalling most
of the stuff won't be too bad, but still no fun in
getting a lot of links changed. Even that isn't all
that hard, just time consuming.
A laptop decided to give out and my main PC needs a
total re-install because I have some corrupt files
on it. Seems like about once a year that needs done
even though I defrag, delete all history and temp
files etc. a couple times each week.
Anyway, I may or may not get to keep the normal 2
week period for the next newsletter. Yeah, yeah,
I can hear you all crying now. If that needs to
change I'll let you know.
Actually, I've been thinking about making some
changes anyway. Whether to continue, drop it all
together, or something inbetween. Make a blog with
updates, send more emails with a shorter newsletter
less often and well, what do you want out of me?
Send me an email and give me your thoughts. I'll
go by the majority. After all, I do this newsletter
for you, not for me. I won't mind sitting in a boat
fishing a little more often, trust me. But if I help
even just one person, it's worth it.
Do Have a Great Week-end,
Mitch
Quote Of The Day
December is the toughest month of the year.
Others are July, January, September, Aprll,
November, May, March, June, October, August,
and February.
Mark Twain
FEATURED ARTICLE
Creating An Eye Catching Ad
by Mitch Hopkins
Giveaway Updates
You can see all the Giveaways, new and old that will
be kept up to date (as much as possible) on this page:
Sometimes it's hard to justify spending the big price
tag of some of the major software applications
(especially if you only tend to use them occasionally.)
This site may prove useful. It lists 50 of the top
applications you might have on your "wish-list"
and some of their Open Source alternatives.
If you're struggling with the basics, I have a solution.
The MyMarketingBasics Home Study Course.
Recently a small survey was conducted on a random group of people
to find out what was holding them back from making an income online
(if anything)...
Surprisingly, a significant portion of respondents stated that the
single biggest thing that was holding them back was getting to grips
with the BASICS.
Not knowing how to do the very fundamental things such as uploading
a webpage using FTP or the like, can really hold people back and cost
them a whole lot of time and frustration.
This new home study course is a KILLER PACKAGE that WILL help those
of you who are constantly battling to get a grip on the basics.
By the way - you won't BELIEVE the price they're selling this complete package at... (HINT: Cheaper than a cheap takeaway meal - if you're quick!)
Head over there now and take a look. I HONESTLY think this could be the very thing that will help many of you to finally get over that initial
hurdle.
Now "there IS light at the end of the tunnel" - FINALLY :-)
I just got word that Armand Morin is doing a ONCE-IN-A-LIFETIME
training this month AND... I wanted to invite you to ATTEND.
I can't tell you all the details here, but you have to ACT FAST.
Armand created a video with FULL DETAILS... WATCH THIS VIDEO NOW!
Think about this...
* His business does over $20 Million Dollars a year.
* His sites receive over 5,000,000+ Visitors a month.
* He trains the BIGGEST NAMES in Internet Marketing!
Don't know about you, or how involved you are in your
Internet business, but I hear these kinds of statements
just a bit too often.
"What are you doing all the time on that computer",
"Hope you aren't spending any money",
"The only way to make money is to go get a job",
"Got a 'special' friend on there, who are you writing to all the time",
and the list goes on.
Plus, it seems everytime I sit down to do some work
it automatically becomes 'time to talk' time. I swear
it's on purpose, too.
This is the truth, once I start making a little more
I've always said I was going to get my own office away
from home. That's still my plan, and although close, not
quite there yet.
Oh, and never mind about that you are making some money,
it seems to not matter because there's never enough and
you are still looked at as if you are just wasting time.
It's time you take a stand and learn to get around all that.
Try "Fire Your Family" and see if it doesn't help you:
You Do Not Need A Website, Money, Or Any Type Of Previous Experience
To Start Earning Cash Online TODAY.
Simply Follow The Step-By-Step Methods.
A complete list of everything you need to get started earning money.
(They are all free!)
* How to get started with this method on a shoestring without
any previous experience
* 30+ Pages of Step-By-Step Directions with complete diagrams
outlining exactly what you need to do
* Effective promotion secrets about what to do to secure larger
profits
* How to begin earning money instantly with your new knowledge
* Information on how to earn money from anywhere in the world
* Tips which will take you beyond the basic methods
* 20 Private Label Right Products
* 47 Ready To Go Turnkey Web Sites
* 37 Basic, Master & Expect Video Tutorials On Monetizing Your Web Sites
* 7 Weight Loss/Diet & Healthy Eating/Living Guides
* 10 Audio Products With 10 Expert Interviews
You also can pick up indivisual packages as well...
Before you purchase any product you have an interest in,
check this site first to see if it's listed there. It could
save you a lot of cash. There are hundreds of products
listed.
Plus, join the site for free and list your own Hot $7.00
offers. All of the products are set up for you to make a
profit by reselling them.
Deal Of The Day. Get a FREE product everyday.
Save this site to your favorites and save some cash.
FEATURED ARTICLE
Creating An Eye Catching Ad
by Mitch Hopkins
Off-line advertising, if you are on many list, has been talked about
(and promoted) often recently. It is a tremendous way to increase
traffic to your site and is a method that is extremely under utilized
by online markets that can have a far reaching and positive impact
on your success.
But I want to say, there is no need to buy anything on the subject.
Common sense should tell you all they will say is to use things
you already know about. Newspapers, Magazines, even radio and
T.V. No earth shattering 'new tactic' there. So save your money.
Put an ad on the bulletin board of the super market, it's free!
It's not so much the method, it's the message itself.
So today lets go over the first step in the process of creating
loads of profits from advertising your website in newspapers. It's
a fairly cheap form of advertising, much less than paying out
your weekly paycheck trying to figure out a good Pay Per Click ad
campaign just to break even, if you are lucky. Besides, if it works
in the newspaper, then it should work very well using a PPC ad
running the same ad.
Your ads will look virtually identical in both cases.
OK, so what is this first step you might ask?
An effective, curiosity provoking advertisement that gets people
reading the paper to take action and visit your website.
To clarify that, we are going to be using short, concise classified advertisements to generate leads. While there is more to learn,
like using space advertising and longer ads, this is where you need
to start.
This isn't something that requires you to learn a bunch of copywriting tactics or complicated writing tricks. You just need to put yourself
in the place of your future prospect.
The best way is to use an example. There are 3 of them below you
can steal and model to fit your product or service.
Let's say that you sell a book on how to have more fun boating while spending less money and you want to use the newspaper to get more
people to your website.
You want to give a short and enticing headline that peaks enough
interest to get people to your website, nothing more. You are not
trying to sell anything at this point, just get them to your website
and let the webpage sell for you.
You don't need a long-winded explanation or course on copywriting,
so don't make this a hard exercize in futillity. Just make sure you
spell correctly, as that is the biggest turn-off mistake you could
possibly make, other than doing nothing because you think you
can't do it. Yes, you can!
Example #1
Learn Why I Have A Blast Boating Every Weekend And
You Don't! Free Newsletter.
http://www.HaveMoreFunBoating.com
Example #2
Secrets Ways To Boat More, Have More Fun And
Spend Less Money. Free Report.
http://www.HaveMoreFunBoating.com
Example #3
Do You Enjoy Boating? Learn How To Do It More Often
And Have A Blast Doing It At This Free Website…
http://www.HaveMoreFunBoating.com
As you can see from the examples above, it doesn't need to be some
long winded advertisement. Just something short, simple and crafted
to generate some curiosity is all you need.
They look similar to an online classified ad or PPC ad, don't they?
That's why, if they work in bringing people to your website from
an inexpensive newspaper ad, then use the same ad online.
Let's go a bit further with this. It's for your own benefit and how
you can further increase your business and the bottom line,
MAKE MORE MONEY.
Don't Make These Two BIG Mistakes!
Using ebooks, short reports or ecourses is a great way to build your
list. As an example, you can use all these things as an “incentive”
for joining your affiliate program, as a “thank you” for visiting your
web site or as a “bonus” when someone purchases a product or
service from you.
A lot of online businesses use them, but often not to their full
potential! It never ceases to amaze me how much better their results
could be if only they considered more carefully what it is they are
trying to achieve.
Make sure that you don't make either of these two BIG mistakes the
next time you decide to give away an ebook or report.
You might think it's simple stuff but you'd be surprised how often
these two mistakes are committed - ESPECIALLY the second one!
Mistake #1:
They upload these things to their web site and publish the download
link without capturing a name or an email address!
(Isn't the main point of the exercise to build your list?)
Why would you give something away without at least trying to capture
an email address so that you can followup with them at a later date?
Instead of uploading your items to your website and just publishing
the download link, take a little bit more time to set things up
properly. Set yourself up a mini-site or a squeeze page (sign-up page)
where you can direct people to and for the cost of providing you with
their email address and name they can have the download link sent
directly to their email address.
That way, anyone entering in false information won't get the download
so you'll have a better chance of building a higher quality list.
Now you not only have a person to market to, you also know they're interested in your product or service. Presto! Your list just grew.
Mistake #2:
They just don’t take the time to customize ebooks and reports with
their own links inserted into them. The thing is...if you're giving
away that ebook or report with someone else’s links in it then all
your marketing is paying off all right...for the person whose links
are in the ebook! Why would you do that? You are working for them
instead of helping yourself.
Sure, it's often the quicker option to just slap up someone else's
ebook onto a download page but with all the Private Label stuff
available for next to nothing these days, why wouldn't you spend an
hour or two putting together something that will make you some BIG
backend income in the months and even years to come?
Maybe not everything you use as your main selling product will allow
you to input your information into it, but you sure can add a bonus
product where you can include your information if they do purchase.
The name of the game is making money. And you can't do that very well
if you don't capture names and get your name out to the world! I can tell
you working harder using one type of marketing, be it safe lists, surf
programs and free classifieds alone, will keep you broke. Those methods
are just that, a type of method only, not the answer.
It's working smarter that seperates the 'haves' from the 'have-nots'.
Think things over, and do a little planning first, you'll be rewarded
for doing so.
Article by Mitch Hopkins
Editor, ezIncomeMakers Newsletter
I also run ezincomemakers.com
as a great place to start or improve your internet marketing
and website experience.
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